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How Contact Information Syncs to Gather Websites

Sarah Schmid avatar
Written by Sarah Schmid
Updated this week

With Gather websites, your contact information automatically stays up to date with your funeral home’s settings in Gather. This syncing process ensures your website always displays the correct contact details, addresses, and logo — without needing manual edits in multiple places.

All changes to your funeral home’s details in Gather flow through to your connected website shortly after they’re saved.


What Information Syncs

Your Funeral Home data in Gather serves as the source of truth for your website’s location information. Multi-location websites will display the contact information for all of the connected locations. When updates are made in Gather, the following data is sent to your website:

Gather Field

What It Updates on Your Website

Funeral Home Name

Updates the business name shown on your website

Address (Line 1, Line 2, City, State, Postal Code, Country)

Updates contact information used across your site, including maps and structured data

Phone Number

Updates your contact number everywhere it appears

Email Address

Updates your email address shown in contact sections or widgets

Logo

Updates your funeral home’s main logo throughout the site

Alternate Logo (White Version)

Used in areas with dark backgrounds or themed layouts

Explainer Video

Displays your funeral home’s explainer video if added in Gather

Funeral Home ID

Links your Gather account to your website record internally

If a field is blank in Gather, that data will not be sent to your website until it’s added.


How Syncing Works

Each time you update your funeral home’s information in Gather, that change is automatically sent to your website.

  1. Update your details (like address, phone number, or logo) on your My Funeral Home page.

  2. Gather confirms that this information will also update your website.

  3. Once confirmed, the change is sent in the background and reflected on your live site soon after.

For example: When you update your funeral home’s phone number in Gather, a message appears confirming that the new number will automatically update on your website. After confirming, the change takes effect shortly and no additional action is needed.


Helpful Details

  • Only websites connected to your Gather account receive updates.

  • The most recent sync date and time appear in your website management settings.

  • Edits made directly on your website will not override data managed in Gather.

  • Gather remains the primary source for all synced information.


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